MarketReady Workshop to Teach Producers How to Sell to Grocers, Restaurants, Wholesale and to Consumers
5/4/2012
CANFIELD, Ohio -- Food producers looking to sell through different
marketing channels are invited to attend a MarketReady training program on June
12 in Canfield, Ohio.
The daylong workshop, held at the Mill Creek
MetroParks Farm, 7574 Columbiana-Canfield Road, will teach participants what is
required to sell to grocers, restaurants and other wholesale buyers, as well as
to consumers, said Julie Fox, direct marketing specialist with Ohio State
University Extension and the Ohio Agricultural Research and Development Center.
The workshop will run from 9 a.m. to 4:30 p.m.
The cost is $75 per person and $25 for each additional person from the same
business. Registration includes materials, lunch and morning refreshments.
"MarketReady workshops and resources guide
producers through the decisions needed for entering various direct marketing
channels," Fox said. “Participants leave knowing what is required for
packaging, pricing, delivering, regulations, insurance and marketing of their
products for each type of buyer."
The MarketReady program was initially developed
by the University of Kentucky and piloted in cooperation with OSU Extension and
the Ohio Direct Marketing Team. More information on the program can be found at
http://go.osu.edu/MarketReady.
To register for the training program, contact
Julie Moose at 740-289-2071, ext. 223, or e-mail moose.14@osu.edu. The deadline to register is June 8.
OSU Extension and OARDC are the
outreach and research arms, respectively, of Ohio State's College of Food,
Agricultural, and Environmental Sciences.
Writers
Julie Moose 740-289-2071, ext. 223 moose.14@osu.edu
Sources
Julie Moose 740-289-2071, ext. 223 moose.14@osu.edu
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